The Juran Trilogy
As we know it today, Quality has become a paramount concern and survival for the organisations in the cut throat competition. Organisation started focusing on the Quality and its concept widely popularized by Japanese Quality Guru and many others Gurus like Deming, Juran etc.
Deming considered the father of quality by many and given a cycle called PDCA (Plan - Do - Check - Act) which have been the most powerful and influential. The methodology is called Deming Cycle.
In 1960s, 07 QC tools has been introduced by Ishikawa and these tools are being used for problem solving and almost 80-85% problem could be analysed and solved by using them.
In the continuation, one of the Quality Gurus Dr Joseph M Juran's contribution would be always remember in the world of Total Quality management (TQM).
Dr Joseph Juran has developed The Juran Trilogy which is an improvement cycle that is addressed to reduce the cost of quality or can say cost of poor quality into process/product/service at the all levels. Earlier, the conventional thinking was to focus on quality control but nowadays this Trilogy has become essential part for most of functions and management best practices around the world as well as customer oriented.
The Juran Trilogy represents the 03 elements:
1. Quality Planning: It is planning stage which have major activities such as
Ø Identity who your customers are
Ø Determine Voice of Customer (Needs)
Ø To define Critical customer requirements
Ø Convert CCR into CTQ
Ø Create plan for Process or system to meet these requirements
Ø Execute the Plan
2. Quality Control: To control the process for achieving consistent outcome over the period of time by meeting customer specifications. It can be done by using SPC(Statistical Process Control), Control charts etc:
Ø Find out what are the needs to measure
Ø Determine quality performance parameters
Ø Set and compare goals with your performance
Ø Do gap analysis
Ø Act on the gap analysis findings
3. Quality Improvement: Continuous Improvement is the activity which carries out by most of companies nowadays to remain competitive and become part of culture.
Ø Identify specific areas in need of improvement, and execute improvement projects.
Ø Focus on Proactive approaches
Ø Identify Breakthrough Projects
Ø Focus on innovative and technological advancement project
Ø Establish Team and execution plan for Improvements
Ø Control to sustain the Gains
The Juran Trilogy
The World Competition in Quality
The Juran Trilogy Example:
Let’s have an example from Steel Industry where Juran Trilogy been used successfully.
Quality related issues became crucial concern for the one the steel industries in India as customer has got lots of choices to buy steel from different industries within India.
Hence, same steel company has decided to improve quality by using The Juran Trilogy:
The contribution of one of the quality issues was around 1.6 % of total production and it was huge as we need to pay heavy compensation or can say very high cost of poor quality.
1. Quality Planning: Here, 1st through Pareto charts, we are able to find major contributor as far as concern about quality issues and in second stage we are able to find impacted customers due to poor quality and through feedback and customer survey, finally we got voice of customer and CTQ parameters.
2. Quality Control: In this stage, we identified the metric which was % of rejection and set business limits to keep in view specification limits. At the early stage while checking the performance we found few outlier or spikes the control charts and decided to investigate 1st found obvious reason which was system up gradation. Our target was to reduce by 50% from 1.6% to 0.8%. Once target set, do brainstorming for the potential causes and their solutions and implementation of solutions followed by sustenance plan.
3. Quality Improvement: Focus shifted to reduce chronic waste and to reduce variation through tightening the control limits by improving process further. Process FMEA been revised as a proactive approach and we get some breakthrough projects. Our technology has been outdated and need to go with new technology advancement. So we have made design changed as well as upgrade system which help us to redefine our control limits with improved Cpk 1.3. Later process has been standardized by creating control plan and modified SOPs.