what impact this project truly had on customers? Dear Sir, IF due to this project, the company saved $50K, definitely the benefit of this should be passed on to the end-customers i.e. the cost of the recycled boxes should go down, since the pricing of a final product initially included waste generation & dumping. Instead of promoting green image , the company should price their products lower than competition, thereby sidelining them on cost advantage factor. To conclude, customers will be able to purchase the same product at a lower price, thereby giving the company a competitive advantage... a typical case of LEAN. Hope it made sense Rgds Kapil