Their priority: 1. Easier 2. Better 3. Faster 4. Cheaper
Yes i will agree with the priority of the targets,
Justification: one of the QMS principle says People at all levels are the essence of the organisation,
So if the people think its Easier, Better, Faster & Cheaper implementation can save the time and Cost that will add profit to organisation, and moreover Today's business world is running on QCDS it means Quality Cost Delivery & Service, hence this kind of targets helps a lot towards continual improvement.
Thanks & Regards
Yogish kumar .N