Factor Analysis is often used to the reduce the challenges of complex data. It identifies the variables which are not apparent ( latent or underlying) which explains the cause of variances in data. It doesn't identifies number of individual variables rather it groups variables into a s a smaller set of factors and draws patterns which makes the relationship more understandable & obvious. This calculated reduction or selective approach helps in identifying core drivers of the varability and eliminates redundant information.
Factor analysis work in the following manner :
1. Examines and Identify Correlations among multiple observed variables.
2. Extract underlying Factors by grouping highly correlated variables.
3. Interpret Factors basis variables it relies highly on.
4. Reduce Dimensions of variables while retaining the most significant information.
Practical Example in a Lean Six Sigma Project
Scenario: Reducing Customer Complaints in a customer grievance Center
A Lean Six Sigma team is analyzing customer complaints in a call center to improve service quality. They collect survey responses on 10 different service attributes:
1. Response Time
2. Agent's behaviour
3. Call Resolution
4. Clarity of Information
5. Subject Matter Knowledge of the Agent
6. Call Hold Time
7. Service Process Efficiency
8. Ease of Reaching the agent
9. Follow-Up Effectiveness
10. Call Escalation
Applying Factor Analysis
The analysis reveals that these 10 attributes can be grouped into three main factors:
Factor 1: Service Efficiency (Response Time, Hold Time, Ease of Reaching agent)
Factor 2: Agent Performance (Agent behavior, Knowledge, Call Resolution)
Factor 3: Process Effectiveness (Follow-Up Effectiveness, Call Escalation, Clarity of Information)
Lean Six Sigma Benefits
Simplifies analysis: Instead of analyzing all the 10 variables separately, the team focuses on three key drivers.
Prioritization of improvements: If Factor 1 (Service Efficiency) has the highest impact on customer complaints then that becomes a focus area, and the efforts will be done to improve it.
Reduces redundant efforts: The team avoids fixing individual variables separately and instead works on holistic improvements in identified factors.
By using factor analysis, the Lean Six Sigma team can streamline the problem-solving process, leading to more effective decision-making and efficient resource allocation