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Purple cow in process excellence

Vishweshwari Joshi
in General Discussions

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Hi, Purple Cow question earlier this week had a number of entries but were not in relation to process excellence. 

 

I was wondering if using creativity and innovation, we can design a unique services or product, would that be considered as Purple cow. Eg: inception of Zomato and Swiggy. 

 

Any thoughts?

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