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Q 338. Everett Rogers Diffusion of Innovations Theory helps explains how, why and at what rate the new products and services get adopted by customers. Explain the theory along with the various types of adopters. Note for website visitors - Two questions are asked every week on this platform. One on Tuesday and the other on Friday. All questions so far can be seen here - https://www.benchmarksixsigma.com/forum/lean-six-sigma-business-excellence-questions/ Please visit the forum home page at https://www.benchmarksixsigma.com/forum/ to respond to the latest question open